
The Official Drink of Halloween
October is scary enough as it is: ghosts, ghouls and your kids’ expectation of candy all month-long. But luckily there is chocolate milk, The Official Drink of Halloween, with protein and nutrition all wrapped up in a delicious taste kids love and moms feel good about serving.
This program was created to live on retailer.com, owned media channels and in-store.






Art Direction: Dave Folley | Lexi Lanzi
Copywriting: James Fletcher | Julie Olah
Photography: Michael Maes